Industry-specific ADA requirements
- Product listings must be accessible to screen readers
- Checkout flows must be keyboard operable
- Error messages should be announced to assistive tech
Common accessibility issues
- Missing alt text on product images
- Add-to-cart buttons without labels
- Inline errors shown only with color
- Focus loss on modal carts
Lawsuit risk
Current lawsuit exposure for this industry is considered high. Businesses in higher-risk categories should prioritize audits and remediation to reduce ADA complaints.
Compliance checklist
- Label all product images and buttons
- Ensure checkout forms have labels
- Announce cart updates in a live region
- Verify link purpose in product grids
- Test keyboard flow end-to-end
- Check contrast on pricing and CTA buttons
Related resources
Free accessibility tools
Use these free tools to check and improve your ecommerce website accessibility:
Guides & articles
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