RatedWithAI

RatedWithAI

Accessibility scanner

ADA compliance snapshot

Is Target Accessible?

We ran axe-core against the Target homepage and scored the WCAG 2.1 failures it reported. Everything below is what that automated scan actually found — no estimates.

https://www.target.comRetail

Accessibility score

A
92

Grade A from 3 axe-core violations and 29 passed checks

Scanned September 1, 2026 — homepage only, automated axe-core check

What the scan found

The axe-core rules that failed on the Target homepage, most impactful first.

  • ARIA dialog and alertdialog nodes should have an accessible name

    aria-dialog-name · serious impact · 1 element

  • All page content should be contained by landmarks

    region · moderate impact · 1 element

  • Users should be able to zoom and scale the text up to 500%

    meta-viewport-large · minor impact · 1 element

Scanned September 1, 2026 against https://www.target.com. 3 checks needed manual review and are not counted in the score.

What this scan does not cover

Automated checks like this one catch roughly 30–40% of WCAG issues, and this scan covers the homepage only. Manual testing is still required for keyboard flows, screen reader output and content quality.

A clean automated score is a floor, not a pass. If you need the issues an automated homepage check misses, run a full scan on your own site and work through the findings.

Run a free scan on your site

What this means

Each failure above is a concrete barrier an automated tool could see without a human in the loop. This is not legal advice, but ADA complaints routinely cite exactly these WCAG 2.1 AA failures — contrast, labels, landmarks and keyboard access.

Business impact

Missed conversions from users who rely on assistive technology, plus higher support costs from inaccessible flows.

Compliance impact

ADA lawsuits often cite WCAG failures like contrast, labels, and keyboard access. Addressing the top issues closes the biggest gaps.

Related resources

Keep exploring accessibility benchmarks and WCAG success criteria.

Fix accessibility issues

Use these free tools and guides to fix the accessibility issues found above:

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